CASBO is pleased to announce that Brenna Hamilton has joined the CASBO team as the Director of Sales and Marketing. Brenna has more than 20 years of industry experience, including 10 years as the communications and marketing director at the California Museum. At the California Museum, she researched, planned, created, and analyzed marketing and communications for exhibitions, programs, and departments, achieving increases of 22% in revenue and 34% in attendance. Her expertise in marketing, branding, data analysis, and membership recruitment and retention will help advance CASBO’s mission.