At CASBO, our strength has always come from you—our members—and the sections you represent. That’s why we are so excited to share a fresh new look for all 10 of our sections: custom-designed logos that celebrate your local identity while bringing us together under one unified CASBO brand.

These logos are more than just graphics. They serve as visual ambassadors of your section. They’re designed to energize events, boost engagement, and help every member proudly represent their CASBO community. 


A Vision Rooted in Community

The Section Logo Identity Project started with a simple question: How can we make it easier for members to proudly show where they belong?

Each logo brings together two important elements:

  • Local Illustration – A unique, hand-crafted design that highlights a landmark, landscape, or architectural feature that reflects your section’s character.

  • Unified Brand System – A consistent two-tone format with CASBO branding that makes each section distinct while keeping us all clearly part of the statewide CASBO family.

The result is a set of logos that look great on banners, digital platforms, and printed materials, while also helping members feel more connected to their community.

Why It Matters

This project was never just about creating attractive visuals. It is about strengthening pride, connection, and professionalism:

  • Stronger Section Identity – Members gain a visual emblem that builds pride and strengthens your section’s presence at CASBO events and beyond. 

  • Greater CASBO Visibility – Consistent, recognizable design elements across all 10 sections help reinforce our association’s professional image and statewide unity. 

  • More Member Engagement – With eye-catching, member-driven designs, these logos become a conversation starter and a symbol of belonging.

Your section’s logo is more than a design. It is a badge of honor that you can carry into events, committees, and CASBO Con.

A Unified Future Starts with You

This project reflects CASBO’s broader commitment to empowering school business professionals with the tools, resources, and recognition you deserve. By giving each section a strong, cohesive identity, we’re investing in our members and reinforcing our shared mission across California. 

Whether you’re showing off your section online or in person, we hope these logos help you feel more connected—to one another, to CASBO, and to the purpose we share. 

See the New Logos at Your Fall Section Education Event

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